About · Who's behind GrowLanding

Hi, I'm Daniel.
This is the story of GrowLanding.

A software engineer from Marbella, and the person who replies when you write. GrowLanding was born from a very simple idea: businesses here deserve a digital presence that matches what they do.

Daniel Simarro, founder of GrowLanding

Behind GrowLanding

Daniel Simarro

Full-stack software engineer and founder

I've built digital products used every day in healthcare, business management and conference organisation, and I've created multiple websites for businesses in Marbella. But before writing code, I also learned — working face to face with the public and managing teams in Marbella — that a business earns trust one client at a time.

The story

Why GrowLanding was born

GrowLanding was born from living two realities that almost never meet: building reliable technology —APIs, hospital platforms, conference systems, tools used by hundreds of professionals— and, before that, working face to face with the public in Marbella's hospitality industry, where I learned what it takes to earn a customer's trust.

Looking at the businesses around me, I saw the same story again and again: real value that, once you looked them up on Google or their social media, seemed far below what they really were. They weren't lacking quality — they were lacking someone to translate it into a digital presence that matched it.

That's why I created GrowLanding: the same technical judgement as large projects, with direct, one-to-one contact and no tech sold just for the sake of it.

In short

  • Full-stack software engineer — web, apps and management systems
  • Healthcare, conferences, e-commerce and invoicing: sectors where I've built products
  • From Marbella: I know local business from the inside
  • No salespeople here: you talk to me from start to finish

My full technical track record is at danielsimarro.com.

How we work

Three things that aren't up for negotiation here

They've been the same since the first project, and you'll notice them from our first conversation.

No smoke and mirrors

If something isn't right for your business, I'll tell you before you pay a single euro. I'd rather lose a project than sell you something you don't need.

Real technology

I come from custom software, not templates. Your website and content are built with the same rigour as large-scale projects.

Direct contact

The person who designs your strategy is the same one who replies to your WhatsApp. You always know who you're working with and where your project stands.

Now that you know me, tell me about your business.

Write to me about what you sell and what's holding you back. I'll reply today with an honest first impression — and if I can help you, with a proposal within 24h.